BLP

BLP Salesman's CD ROM Presenter

Introduction

BLP is a world leader in the provision of MDF products for all of the major kitchen and bedroom manufacturers.

Problem

For their sales force, with a product range of nearly 1000 items, possessing the right product to present at the appropriate time was almost impossible.

Solution

After an initial period of consultation, we developed a CD ROM sales tool that enabled their salesmen to not only demonstrate their full range, but also have instant access to technical information.

Using 3D modelling techniques, we were able to create a VirtualEnterprise which showed BLP's products in real situations without having to build and photograph full size working rooms.

Result

The implementation of this product resulted in the more effective use of salesmen's time, decreased sales costs and increased sales revenue.